As a freelance women's activewear designer for Tala, I worked closely with the Head of Product to create sell-out styles that blurred the line between activewear and athleisure. Together, we developed active-inspired pieces that delivered on performance, fit, quality, and style — meeting the demands of modern women who expect more from their wardrobe. Every design balanced technical functionality with a flattering, fashion-forward aesthetic, helping Tala strengthen its position as a leader in the next generation of active lifestyle brands.